Every year, Premier Inn uses the proactive communication solution to send out millions of messages at the Moment of Truth. They’re totally integrated with Premier Inn’s own booking systems; as far as the customer knows, they come from Premier Inn itself. To the customer in his car or the secretary on the website, the experience is seamless.
Even a simple text reminder can reduce no-shows – people who’ve simply forgotten about their booking – by an incredible 20%. Which alone adds up to over a million pounds in savings each year. But that’s just the start.
By using Proactive Communication you’ll reassure customers of their booking, guiding them along each step of their journey making sure they receive a great customer experience. Download the full case study to find out more.